The Top 5 Things You Need to Know Prior to Developing Your App

Are you looking to come up with a brand new mobile application for your business? Perhaps you’re thinking about getting in touch with a mobile app development agency in London or Manchester. Are you unsure of where to start? Don’t fret, you aren’t alone. We will be guiding you through some of the most important steps that you should be going through in order to develop the best mobile app.

1. Do Your Research

The first step involves doing sufficient research. Knowing what is out there is key. You need to do the research to see the different application on the marketplace and to figure out where there may be a gap in it. See what others are doing with their apps and figure out whether or not your idea is practical. Any time that you spend researching your app is going to save you from making costly mistakes.

One of the most important things that you should be researching during this phase is the target market. You need to figure out who you are targeting before anything else. Without a good idea of this, you won’t be able to tailor the app to them. Likewise, building a strong base of supporters is one of the best ways to ensure you achieve success at growing your user-base.

2. Figure Out the OS

If you are someone who is operating on a limited budget, you may have to choose between one of the two major platforms. You want to figure out if you are trying to develop your application for Android, iOS, or both. Do your market research and see which one has the greatest potential if you have to choose between the two. Choosing the right platform can make or break your development. Base your decision off of research in order to give yourself the best shot at succeeding.

3. Time and Resources

When you are looking to launch, you are going to want to do so beforehand in order to come up with the marketing buzz surrounding the launching of your app.

To do this, you need to figure out how long it is expected to take to design, develop, and test. Because you need to have a well-structured timeline of development, you should begin speaking with your developers as soon as possible. This can help you identify the right timeline to use for the app which can help you come up with the appropriate dates to begin your marketing push. You will want to include the following dates into your development process.

  • Scoping of required functions
  • Wireframing
  • Development
  • Testing
  • Publishing

4. Maintenance, Security, and Privacy

Every application is going to have running maintenance costs that you will want to prepare for accordingly. After launching, you will need to do things like creating and publish new content, track the metrics and performance of your app, and continue to update it. Also, if your application requires a dedicated server to maintain key information of user’s data or even payment history, you will need to pay for it. Therefore, you want to be certain you are fully aware of all of the ongoing maintenance costs to run the app to avoid having to shut down development in the future.

5. Monetisation

When you are looking to develop an app, you need to figure out the purpose of it beforehand. You want to figure out how you will be monetising the app. The most obvious is through charging for the purchase of the app. However, there are other ways to leverage an app. For one, you can use it as a resource to push people through your sales funnel. Another way would be to run advertisements on it. As with anything, you will have pros and cons to each method. While you can change your monetisation methods later in the process, you want to figure it out beforehand because it can alter your development process as you want it to align with your business’ end-goals.